MEDIAMATH PLATFORM CERTIFICATION

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This course series is perfect if you are new to MediaMath's platform, TerminalOne (T1) or would like a refresh on it's capabilities.

Upon completion of this course series, you will be able to:

Identify appropriate KPIs for your business goals
Set up and manage campaigns and resolve client issues when up against short deadlines
Tailor your use of MediaMath Platform capabilities to achieve your own specific brand objectives
Offer client solutions on the cutting edge of the AdTech industry

Anyone with a TerminalOne (T1) login can access this content. You will have access to MediaMath Academy as your premier resource for ongoing, independent learning.

Campaign Setup in T1 | Certification

Campaign Setup in T1 | Certification

This course defines what a campaign is in MediaMath's platform, TerminalOne and teaches you the basics of setting up your own campaigns.

Campaign Optimization in T1 | Certification

Campaign Optimization in T1 | Certification

This course outlines how to apply best practices and tactics to help you make strategic optimization decisions in your TerminalOne campaigns.

Omnichannel Campaign Setup in T1 | Certification

Omnichannel Campaign Setup in T1 | Certification

This course outlines clear directions and recommendations to setup omnichannel campaigns efficiently and effectively in TerminalOne. Channels covered in this course include video, mobile, audio, native, DOOH, and Connected TV.

Identity in T1 - Connected ID

Identity in T1 - Connected ID

This course explains MediaMath's identity product, Connected ID, what it is, how it works and how to use it to identify users across devices.

Product Overview: MediaMath Audiences

Product Overview: MediaMath Audiences

This course describes and defines each type of MediaMath Audiences and outlines their benefits.

Additional Tools

Additional Tools

This course contains tutorials for products like the Data Mining Console and T1 Scheduler. These products come at an additional cost or request.

SOURCE by MediaMath

SOURCE by MediaMath

Accountable. Addressable. Aligned. Those are the core principles of MediaMath's SOURCE. Learn more in this course.

Media Stakeholder

Media Stakeholder

Content for planners and digital buyers who want to better understand programmatic

Content related to reporting and the Data Mining Console

T1 Troubleshooting – Campaign health y Configuración de PMPs | SESIÓN EN ESPAÑOL

T1 Troubleshooting – Campaign health y Configuración de PMPs | SESIÓN EN ESPAÑOL

Join us on November 25th, 2020 for this live session which will explain best practices to review campaign and strategies health and PMP torubleshooting | Los invitamos a unirse el 25 de noviembre, 2020 para una nueva sesión en vivo que explicará las mejores prácticas para chequear el gasto de campanas y configuracion de PMPs.

Programmatic Advertising Essentials

Programmatic Advertising Essentials

You will learn the key elements of Programmatic Advertising, how you can track and target your ads and plan your campaigns around your own specific needs

Marketing Stakeholder

Marketing Stakeholder

Content for stakeholders who need to understand how to budget and plan programmatic buys

MediaMath Virtual Roadshows | LATAM

MediaMath Virtual Roadshows | LATAM

This course contains recordings from LATAM's virtual roadshow featuring presentations from key partners around specific marketing opportunities in 2020.

Programmatic and Emerging Channels

Programmatic and Emerging Channels

This comprehensive course outlines the history of each programmatic channel, presents industry trends, technical specifications and best practices for all programmatic channels including video, mobile, audio, native, DOOH, and Connected TV.

This course equips you with an essential understanding of prominent industry topics such as Ad Quality, Attribution, GDPR and CCPA

T1 Campaign Optimization | Español |Sesión en vivo

T1 Campaign Optimization | Español |Sesión en vivo

Join us on October 22, 2020 for this 1 hour live session which will explain best practices to manage and optimize a campaign in T1. | Los invitamos a unirse el 22 de octubre, 2020 para una sesión de 1 hora en vivo que explicará las mejores prácticas para administrar y optimizar una campaña en T1.

Programmatic Evolution

Programmatic Evolution

This course will give you a history of programmatic, define the term programmatic, explain the economics of programmatic, and review the programmatic supply types.

MediaMath DMP – Adaptive Segments y creación de Pixels | SESIÓN EN ESPAÑOL

MediaMath DMP – Adaptive Segments y creación de Pixels | SESIÓN EN ESPAÑOL

Join us on November 18th, 2020 for this live session which will explain best practices to manage event Pixels and Data Onboarding | Los invitamos a unirse el 22 de noviembre, 2020 para una nueva sesión en vivo que explicará las mejores prácticas para administrar pixeles de evento y onboarding de data de terceros.

T1 Campaign Setup | Español | Sesión en vivo

T1 Campaign Setup | Español | Sesión en vivo

Join us on October 14, 2020 for this 1.5 hour live session which will explain step by step how to setup a campaign in T1.

This course provides an overview of the programmatic industry's supply side and explains how publishers manage their inventory.

Hispanic Voices in Ad Tech

Hispanic Voices in Ad Tech

On October 7, 2020 MediaMath hosted the Hispanic Voices in Ad Tech Panel where we discussed how brands can determine what will resonate with the Hispanic market in the US, and how to embrace the growing Hispanic voice in the U.S.

Programmatic Resources | Español

Programmatic Resources | Español

This course is in Spanish. This course is perfect if you are new to Programmatic or would like to expand your knowledge to an advanced level. You will develop your understanding of the industry's complex ecosystem.

Programmatic Resources | Portugues do Brasil

Programmatic Resources | Portugues do Brasil

This course is in Portuguese. This course is perfect if you are new to Programmatic or would like to expand your knowledge to an advanced level. You will develop your understanding of the industry's complex ecosystem.

Programmatic Resources | Français

Programmatic Resources | Français

This course is in French. This course is perfect if you are new to Programmatic or would like to expand your knowledge to an advanced level. You will develop your understanding of the industry's complex ecosystem.

Programmatic Resources | Deutsche

Programmatic Resources | Deutsche

This course is in German. This course is perfect if you are new to Programmatic or would like to expand your knowledge to an advanced level. You will develop your understanding of the industry's complex ecosystem.

Programmatic Resources | 日本語

Programmatic Resources | 日本語

This course is in Japanese. This course is perfect if you are new to Programmatic or would like to expand your knowledge to an advanced level. You will develop your understanding of the industry's complex ecosystem.

Programmatic Resources | 한국어

Programmatic Resources | 한국어

This course is in Korean. This course is perfect if you are new to Programmatic or would like to expand your knowledge to an advanced level. You will develop your understanding of the industry's complex ecosystem.

Programmatic Resources | 中文

Programmatic Resources | 中文

This course is in Chinese. This course is perfect if you are new to Programmatic or would like to expand your knowledge to an advanced level. You will develop your understanding of the industry's complex ecosystem.

Programmatic Certification Exam

Programmatic Certification Exam

Upon completion of the Programmatic curriculum, you are ready to take the Programmatic Certification exam. Let's get started, good luck.